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12th MEHS: The Ethics of Balancing Business & Patient Care

7-Night Spain & France Cruise
Round-trip Southampton (London), England
May 19 - 26, 2024

This conference has already sailed, but that doesn't mean you have to miss the boat! Click here to see our complete schedule of upcoming programs.

Royal Caribbean's <em>Anthem of the Seas</em> — Royal Caribbean's *Anthem of the Seas*

COURSE CREDITS & HOURS

14 AMA PRA Category 1 Credits™
14 ACPE Credits
14.0 Contact Hours

COURSE FEES

Attendees	Registration Fee
(Cruise Pricing is Additional and Listed Separately)
Physicians, Psychologists, Psychiatrists, Dentists, Pharmacists, Healthcare Executives, and Faculty Seeking up to 14 CE Credits / CE Contact Hours	$895.00
Physician Assistants, Nurse Practitioners, CRNAs, Chiropractors, Physical/Rehab/Occupational/etc. Therapists, and other Non-Physician healthcare providers Seeking up to 14 CE Credits / CE Contact Hours	$695.00
Nurses, Nursing Home / Home Healthcare Practitioner, Residents, Current students, and former students* of Dr. Chandra or Dr. Stroube *proof/verification required Seeking up to 14 CE Credits / CE Contact Hours	$495.00
Non-CE Earning: Faculty / Corporate Members to participate in the Academic Conference and can attend CE Sessions, but will not recieve CE Credit	$295.00
Non-CE Earning: Students / Guests to participate in the Academic Conference and can also attend CE sessions, but will not recieve CE Credit	$195.00

TARGET AUDIENCE

Physicians, Physician Assistants, Nurses, Nurse Practitioners, Pharmacists

PROGRAM PURPOSE

Day	Activity	Time
Monday, May 20th	Face-to-Face Session	9:00a - 12:00p
	Assignment Completion Time	4 Hours (Self-Paced)
Friday, May 24th	Face-to-Face Sessions (CE Sessions)	9:00a - 12:00p
	Intl. Conf. Presentations (Non-CE earning but open to all registrants)	2:00p - 5:00p (As Needed)

Pre-Conference Activity

At least FOUR hours worth of Pre-Conference study materials, including cases and assignments, will be sent to all pre-registered CE attendees prior to the start of the event and at least TWO weeks prior to the cruise departure date.
Cases/Assignments provided prior to face-to-face lectures will be discussed in class on Day 1 and/or Day 2 of CE sessions

Pre-Conference Self-Study topics (slides)

"Social Sciences, Marketing Research Techniques, and Business Strategies to Improving Patient Care"

The basics of a patient satisfaction survey
The 5W&H of understanding the patient and associated environmental issues
The role of patient and caregiver satisfaction surveys
Situations requiring quick survey research: valuing internal vs. external surveyors
Survey research design, organizing, overseeing, reporting, and understanding
Types of data collection techniques
Inclusion and exclusion criteria
Writing good survey questions: A critical look at a variety of different questions
Understanding the report and determining strategies for patient care improvement
Ethical issues pertaining to patient/caregiver satisfaction surveys

The Workplace Environment and its Impact on Patient Care

Impact of inter-personnel conflict on patient care
Correlation between conflict situations and organizational complexity
Factors that trigger conflict
Conflict between different types of personnel:
1. Physician-Physician
2. Physician-Nurse
3. Nurse-Nurse
4. Department-Department
Professional disparagement and its impact on patients and care delivery
Case study, role-playing exercise, and discussion
Professional and Unprofessional Behavior - Expectations of Professionalism from:
1. Healthcare personnel perspective
2. Patient perspective
3. Family/Guardian/Caregiver Perspective
4. Discrimination
  1. Workplace
  2. Patient
5. Case Study and Discussion
Managing Compression
1. Ethical dimensions of appropriate communication by medical office staff
2. Value, Issues, and Challenges
3. Types of communication
4. Non-verbal communication
5. Impact on patient and caregiver and their subsequent relationships with health professions
6. Cautions & Precautions
7. Case Study, Role Playing Excursion, and Discussion

ASSIGNMENTS - Given at the end of the lecture to be completed by participants and be ready to present on Friday, May 24th, 2024. If needed, the key presenter of the course will be available to assist and provide guidance to the participants regarding the assignments.

Ethical Principles and Moral Philosophies; Ethical Issues Pertaining to Patient Confidentiality & Consent

ETHICAL ISSUES 1: Patient confidentiality and consent

Potential Compromising situations where patient confidentiality can unintentionally be breached:
1. In healthcare institutions/settings
2. By health and non-health personnel
3. In other social settings
Examples and interactive cases
Differentiation between types of consent AND assessing consent issues for an about different clients - minors, adults, and elderly
Case studies and role-playing exercise

ETHICAL ISSUES 2: Gatekeepers for ethical integrity

Conflict of interest
Whistleblower
Impaired healthcare provider
Case study and discussion

Managing Technological Impact on Patient Care

Ethical challenges due to the increasing interference of technology in patient care and patient data maintenance
Cell phones - unauthorized photography and texting
Personal Computers and Tablet PCs - Researching and postings
Case study and discussion related to unethical behaviors pertaining to utilizing cell phones and computers by health professionals
The 5-W&H of patient data access
Situations of unauthorized patient data access
Case studies and discussion

Final Thoughts and Discussion

IMPORTANT INFORMATION

PLEASE NOTE: To attend the conference, participants must book their cruise through Continuing Education, Inc.. This ensures our company can provide full conference services and complimentary social amenities to all meeting participants and their guests. Note also, that participants' family and friends are welcome to book within our group to take advantage of our typically excellent cruise rates. Thank you for your cooperation.

BIAS FREE CME - No Commercial Support was provided for this CME activity.

Faculty

Ashish Chandra, MBA, PhD

Professor Ashish Chandra is a Professor of Healthcare Administration, College of Business at the University of Houston-Clear Lake (UHCL), Houston, Texas, USA where he also served as the Department Chair for over four years at UHCL. All together Dr. Chandra has over 20 years of university level teaching experience in the U.S. He is a well-recognized healthcare administration academician internationally and serves on the academic advisory board of several educational institutions in Turkey and India. He has also provided over a dozen Management Development Program, Faculty Development Programs, and professional consulting services to several healthcare and business organizations in the United States, India, Turkey, and aboard cruise ships. He actively served on the board of directors of several professional and community organizations in the United States. Over the past four years he has served as the Course Director and Speaker of five Continuing Education Programs for health professionals.

Dr. Chandra is a prolific researcher and has 75 publications in refereed journals, two edited books, ten book chapters, and over 250 publications in conference proceedings. He is an Executive Editor of the journal Hospital Topics (the oldest journal in healthcare administration field - almost 95 years in existence). He has served as the President of FOUR major international academic organizations - the Business and Health Administration Association; the Association of Collegiate Marketing Educators; the MBAA International; and the Federation of Business Disciplines. He has also served as the Program Chair of over a dozen major international conferences, held in U.S., India, Turkey, and U.K. as well as aboard cruise ships in the Caribbean, Alaska, Baltics, and Mediterranean.

Professor Chandra has received numerous awards and recognition related to teaching, research, and service throughout his career, including the 2017 Excellence in Teaching Award by the National Society for Leadership Success; 2015 Outstanding Professor Award given by the University of Houston - Clear Lake Alumni Association; 2012 American College of Healthcare Executives Service Award; 2011 Outstanding Educator Award from the Association of Collegiate Marketing Educators; to name a few. He also has the distinct honor of being the Commencement Speaker at the December 2018 graduation ceremony of the University of Houston – Clear Lake. The URL link to Dr. Chandra’s commencement speech is below. Please cue to minute 32 of the video link in case you just want to see Dr. Chandra’s speech.
URL to speech https://www.youtube.com/watch?v=HpwOooexSYA&t=2984s

William B. Stroube, PhD

Professor of Health Services Administration
Director, Health Services Administration Program
University of Evansville

Bill Stroube is Professor of Health Services Administration at the University of Evansville. Before joining the UE faculty in 1998, he spent twelve years in management positions in the pharmaceutical industry, and eight years at the U.S. Food and Drug Administration in Washington, D.C.

Dr. Stroube maintains an active research program and has authored and co-authored over 60 publications in peer reviewed journals and conference proceedings. His research and teaching interests include international health care issues, medical ethics, and health care marketing and strategy. He is past president of the Division of Biology and Medicine of the American Nuclear Society, and past president of the international Business and Health Administration Association.

He has extensive international experience leading student groups through several health care systems. He has taught over twenty-five summer classes in various formats in England, Hungary, Slovakia, and China. Dr. Stroube has served as Adjunct Professor at IMS Union University in Dehradun, India, and is a Visiting Fellow at the University of Nottingham, UK.

He holds a B.S. in Chemistry from Murray State University, an MBA in finance from the University of Maryland, and a PhD in analytical and nuclear chemistry from the University of Kentucky.

Accreditation

	In support of improving patient care, Continuing Education, Inc./University at Sea® is jointly accredited by the Accreditation Council for Continuing Medical Education (ACCME), the Accreditation Council for Pharmacy Education (ACPE), and the American Nurses Credentialing Center (ANCC), to provide continuing education for the healthcare team.
	Credit Designation for Physicians: Continuing Education, Inc. designates this live activity for 14 AMA PRA Category 1 Credits™. Physicians should claim only the credit commensurate with the extent of their participation in the activity.
	Osteopathic Physicians: This program is eligible for Category 2 credit with the American Osteopathic Association (AOA). US or Canadian Family Physicians: Please let us know if you require AAFP Prescribed Credits.
	Credit Designation for Nurses: Continuiung Education, Inc. designates this continuing nursing education activity for 14 contact hours. Accredited status does not imply endorsement by Continuing Education, Inc./University at Sea® or ANCC of any commercial products displayed or used with an activity. Nurse Practitioners: Can claim either ANCC Contact Hours or AMA PRA Category 1 Credits^TM as needed. Pharmacology credits are identified on individual activities.
	Royal College of Physicians and Surgeons of Canada: Through an agreement between the Accreditation Council for Continuing Medical Education and the Royal College of Physicians and Surgeons of Canada, medical practitioners participating in the Royal College MOC Program may record completion of accredited activities registered under the ACCME’s “CME in Support of MOC” program in Section 3 of the Royal College’s MOC Program.
	College of Family Physicians of Canada (CFPC) The College of Family Physicians of Canada (CFPC) has a reciprocal credit reporting agreement with the American Academy of Family Physicians (AAFP). Prescribed credits can be claimed as the equivalent number of certified credits, and Elective credits can be claimed as the equivalent number of non-certified credits. Members of the CFPC may claim up to 50 credits per five-year cycle from Physician's Recognition Award (PRA) Category 1 credits. Any additional credits are eligible as non-certified credits.
	Credit Designation for Pharmacists: This knowledge-based activity is approved for 14 hours of pharmacy continuing education credit.

ITINERARY

DATE	PORT OF CALL	ARRIVE	DEPART
Sun May 19	Southampton (London), England	-	5:00 pm
Mon May 20	At Sea - Cruising	-	-
Tue May 21	Bordeaux (La Rochelle), France	8:00 am	5:00 pm
Wed May 22	Bilbao, Spain	8:00 am	5:00 pm
Thu May 23	La Coruna, Spain	8:00 am	5:00 pm
Fri May 24	At Sea - Cruising	-	-
Sat May 25	Paris (Le Havre), France	8:00 am	10:00 pm
Sun May 26	Southampton (London), England	5:30 am	-

PORTS OF CALL

Southampton (London), England - "Sir, when a man is tired of London, he is tired of life; for there is in London all that life can afford." Samuel Johnson's famous words are as true today as when he spoke them. A visitor to London could fill a month with fascinating people, art, music, late-night dancing, fabulous shopping, an endless array of pubs and first rate meals.

Tourists should take in Victoria Station, the beauty of Westminster Abbey, Parliament, and the pomp of Buckingham Palace. And then, there are the "Elgin Marbles" at the British Museum and the Crown Jewels in the Tower of London. Or visit Sherlock Holmes' HQ on Baker Street (you know the address). After all that, make what might be the most important stop of all: grab a pint at one of the many corner pubs that's been hosting revelers since before America was a nation.

London is most certainly a place to "take in," not just "pass through." You won't be bored.

After your time in London, you'll transfer to Southampton to board your ship and start your cruise conference. Options for doing that from bus transport to the train (which is very near the cruise port in Southampton) to private taxi are all solid choices.

At Sea - Cruising - Cruising

Bordeaux (La Rochelle), France - Head to southwestern France to see the town that is known all over the world for its wine. The historic part of this lively university city is the world's largest urban World Heritage Site. Stroll around the elegant Place de la Bourse with its beautiful 18th-century limestone palaces and continue on to the public gardens that are situated near the quays of the river Garonne. Venture out of town and take a trip to a wine château to see some sunny vineyards and taste different types of Bordeaux wine, which has been produced in the region since the 8th century. There's plenty to discover with this attractive port city's vibrant dining scene as well.

Bilbao, Spain - Bilbao, Spain's sixth-largest city, is being revitalized with the help of astounding strides in art and architecture. New life arrived in this commercial/industrial hub via the astonishing Bilbao Guggenheim Museum; the new, sleek glass and steel tube metro system; and the stunning glass-decked parabolic arch footbridge above the Nervion River. Bilbao also provides an excellent home base from which to explore the diverse Basque country, from the Atlantic Ocean to the Pyrenees.

La Coruna, Spain - La Coruna has tons to offer the curious traveler. You can explore the delightful region of Spain known as Galacia, see a Roman lighthouse built in the second century which is still in use today, and glimpse La Coruna'a ancient past in the celtic stone monoliths. Appreciaters of nature can look out over the verdant countryside, small coves, and magnificent coastlines.

Paris (Le Havre), France - Paris is an iconic city — a melange of everything artistic and sublime, with a worldwide reputation for excellence in cuisine, fashion, architecture and the fine arts. After you take the drive in from the port (just over two hours), hit the streets to see the city's monumental landmarks: Pass through the Arc de Triomphe, and stand in the presence of the Eiffel Tower. The beauty here is only matched by the history and culture. Cruise to Paris to feel the cool morning air outside Gothic Notre Dame cathedral, and see works from prehistoric to postmodern at the Louvre. At evening, walk the lamplit avenues as restaurants' wooden tables and rattan chairs spill onto the sidewalks and terraces. Pull up a seat, order a glass of vin rougeand a plate of pate on toast, and dive in.

Royal Caribbean's Anthem of the Seas

COMPETITIVE PRICING PROMISE: We Will Beat or Match the Cruise Line’s Fares and Promotional Offers. *

Prices below are for the full cruise including meals and evening entertainment

Balcony

Oceanview with Balcony (4D)
Two twin beds that convert to Royal King, sitting area with sofa, full bathroom and private balcony. Stateroom: 198 sq ft., Balcony: 55 sq. ft.

Call: 800-422-0711
and we'll find the best value for you.

Balcony Oceanview with Large Balcony (1C)
Two twin beds that convert to Royal King, sitting area with sofa, full bathroom and private balcony.
Stateroom: 177 sq ft., Balcony: 81 sq. ft.

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Balcony Oceanview with Balcony (1D)
Two twin beds that convert to Royal King, sitting area with sofa, full bathroom and private balcony. Stateroom: 198 sq ft., Balcony: 55 sq. ft.

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800-422-0711
for Pricing

Balcony Obstructed Oceanview with Balcony (1E)
Two twin beds that convert to Royal King, sitting area with sofa, full bathroom and private balcony. Stateroom: 198 sq ft., Balcony: 55 sq. ft.

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800-422-0711
for Pricing

Balcony Oceanview with Large Balcony (2C)
Two twin beds that convert to Royal King, sitting area with sofa, full bathroom and private balcony.
Stateroom: 177 sq ft., Balcony: 81 sq. ft.

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800-422-0711
for Pricing

Balcony Oceanview with Balcony (2D)
Two twin beds that convert to Royal King, sitting area with sofa, full bathroom and private balcony. Stateroom: 198 sq ft., Balcony: 55 sq. ft.

Call
800-422-0711
for Pricing

Balcony Obstructed Oceanview with Balcony (2E)
Two twin beds that convert to Royal King, sitting area with sofa, full bathroom and private balcony. Stateroom: 198 sq ft., Balcony: 55 sq. ft.

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Balcony Studio Oceanview with Balcony (2F)
Single full size bed, full bathroom and private balcony. Single occupancy stateroom, no single supplement required. Stateroom: 119 sq. ft. Balcony: 55 sq. ft. Some of these staterooms on Deck 6 have obstructed views.

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Balcony Oceanview with Balcony (3D)
Two twin beds that convert to Royal King, sitting area with sofa, full bathroom and private balcony. Stateroom: 198 sq ft., Balcony: 55 sq. ft.

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800-422-0711
for Pricing

Balcony Oceanview with Large Balcony (4C)
Two twin beds that convert to Royal King, sitting area with sofa, full bathroom and private balcony. Stateroom: 177 sq ft., Balcony: 81 sq. ft.

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800-422-0711
for Pricing

Balcony Oceanview with Balcony (5D)
Two twin beds that convert to Royal King, sitting area with sofa, full bathroom and private balcony. Stateroom: 198 sq ft., Balcony: 55 sq. ft.

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Balcony Oceanview with Balcony (6D)
Two twin beds that convert to Royal King, sitting area with sofa, full bathroom and private balcony. Stateroom: 198 sq ft., Balcony: 55 sq. ft.

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Balcony Oceanview with Balcony (7D)
Two twin beds that convert to Royal King, sitting area with sofa, full bathroom and private balcony. Stateroom: 198 sq ft., Balcony: 55 sq. ft.

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800-422-0711
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Balcony Oceanview with Balcony (8D)
Two twin beds that convert to Royal King, sitting area with sofa, full bathroom and private balcony.
Stateroom: 198 sq ft., Balcony: 55 sq. ft.

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Outside

Oceanview Stateroom (2N)
Two twin beds that convert to Royal King, full bathroom and sitting area with sofa. Alcove with large forward-view panoramic window with seat and lounge chair.
Stateroom: 182 sq. ft.

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and we'll find the best value for you.

Outside Spacious Oceanview (1M)
Two twin beds that convert to Royal King, full bathroom and sitting area with sofa. Alcove with large forward-view panoramic window with seat and lounge chair. Stateroom: 214 sq. ft.

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Outside Oceanview Stateroom (1N)
Two twin beds that convert to Royal King, full bathroom and sitting area with sofa. Alcove with large forward-view panoramic window with seat and lounge chair. Stateroom: 182 sq. ft.

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800-422-0711
for Pricing

Outside Spacious Oceanview (2M)
Two twin beds that convert to Royal King, full bathroom and sitting area with sofa. Alcove with large forward-view panoramic window with seat and lounge chair.
Stateroom: 214 sq. ft.

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800-422-0711
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Outside Spacious Oceanview (4M)
Two twin beds that convert to Royal King, full bathroom and sitting area with sofa. Alcove with large forward-view panoramic window with seat and lounge chair.
Stateroom: 214 sq. ft.

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Inside

Interior Stateroom (4U)
High-definition screen that spans nearly floor to ceiling, providing real-time views of the ocean and destinations. Bedroom area with two twin beds that convert to Royal King, sitting area with sofa, and full bathroom.
Stateroom: 166 sq. ft.

Call: 800-422-0711
and we'll find the best value for you.

Inside Interior Stateroom (1U)
High-definition screen that spans nearly floor to ceiling, providing real-time views of the ocean and destinations. Bedroom area with two twin beds that convert to Royal King, sitting area with sofa, and full bathroom. Stateroom: 166 sq. ft.

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800-422-0711
for Pricing

Inside Interior Stateroom (2U)
High-definition screen that spans nearly floor to ceiling, providing real-time views of the ocean and destinations. Bedroom area with two twin beds that convert to Royal King, sitting area with sofa, and full bathroom.
Stateroom: 166 sq. ft.

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800-422-0711
for Pricing

Inside Studio Interior (2W)
Full size bed and full bathroom. Enjoy Virtual Views of real-time scenery via your flat-screen television. Single occupancy stateroom, no single supplement required. Can sleep up to 1. Stateroom: 101 sq. ft.

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800-422-0711
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Inside Interior Stateroom (3U)
High-definition screen that spans nearly floor to ceiling, providing real-time views of the ocean and destinations. Bedroom area with two twin beds that convert to Royal King, sitting area with sofa, and full bathroom. Stateroom: 166 sq. ft.

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800-422-0711
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Suite/Deluxe Grand Suite with Large Balcony - 1 Bedroom GB.Bedroom area with two twin beds that convert to Royal King. Full bathroom with tub, two sinks and second entrance that opens to living room. Living room with sofa that converts to double bed, entertainment center, and writing desk. Wrap around private balcony with seating area and private dining. Stateroom: 351 sq. ft. Balcony: 259 sq. ft.